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Monday, September 17 • 11:45am - 12:45pm
Grow Your Donor File and Increase Revenue with Digital Acquisition

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Is your organizations looking for new donors? Do you want higher value donors? Are you looking for younger donors? Most organizations struggle to identify new ways to find new donors especially through new channels. We can help share with Catholic organizations how to improve targeting and performance to maximize your program's growth. This session speakers will share how you can use the digital channel effectively find new donors and increase your program's impact and revenue. Key takeaways: • What are the key channels you should be using? • Who should your audience be targeting? • What are the KPIs that your organizations should be evaluating? • Case studies and best practices for your digital acquisition efforts

Objectives
1. Using digital channels to find new donors
2. What KPI's to evaluate
3. Determining your digital audience


Speakers
avatar for Austin Nichols

Austin Nichols

Digital Media Manager, RKD Group
Every organization has a story to tell, but it can be hard to stand out in a sea of more than 1.5 million nonprofits. Austin’s execution of digital media ensures that your organization gets the digital real estate it deserves. During his time at RKD, Austin has helped to secure... Read More →
avatar for Jarred Schremmer

Jarred Schremmer

Senior Director, Digital Strategies, RKD Group
Jarred has worked in multi-channel fundraising, communication and direct marketing for a distinguished list of health, international relief, faith-based, arts and culture, and collegiate athletic clients since 2005. His experience across multiple nonprofit communication channels adds... Read More →

Moderators

Monday September 17, 2018 11:45am - 12:45pm
Salon A